Trusted by B2C and B2B companies around the world
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About Us

A real marketer. Not a content mill.

I'm Brad Riddell. I've spent 20+ years doing marketing for companies from startups to the Fortune 500. Today I run Star View Marketing from Austin, Texas, doing two things: turning LinkedIn into a pipeline machine for B2B companies, and giving small businesses a professional web presence they could never build themselves. No junior account managers. No 40-slide decks. Just work that produces sales calls.

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500+

Clients Served

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20+

Years of Experience

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1,000s

Leads Generated

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1

Marketing Agency for All Your Needs

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Case Studies

Results delivered for clients

Regional logistics company case study

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Freight & Logistics

LinkedIn program

Regional logistics company: 2X the LinkedIn following, then inbound leads

Under 1,000 followers to 2,000+ in a year, then the CEO's profile became an inbound lead source.

Freight technology startup case study

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Freight Technology

Content & LinkedIn

Freight tech startup: a two-person marketing team, 1.47M impressions, and a Series C

One in-house marketer plus one consultant made a startup the dominant voice in its category.

Supply chain software company case study

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Supply Chain Software

Fortune 500 DMs

Supply chain software company: two Fortune 500 calls in the first week of DMs

A product only the Fortune 500 could buy. Personal DMs and one good follow-up got two of them on the calendar in week one.

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Working Process

How it works

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01

Strategy call

Tell me about your business and your pipeline.
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02

Plan

You get a concrete plan with numbers attached.
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03

Execution

I run it: content, outreach, ads, reporting.
Free guides
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LinkedIn playbooks
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DM outreach scripts
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Small business marketing
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Free guides
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LinkedIn playbooks
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DM outreach scripts
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Small business marketing
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Free guides
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LinkedIn playbooks
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DM outreach scripts
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Small business marketing
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Testimonial

What clients say

Real quotes from real clients. B2B firms on LinkedIn, local businesses on the web.

We've had a great experience working with Brad and Star View Marketing. Brad is a seasoned B2B marketing consultant with real expertise in LinkedIn. He helped our team sharpen our LinkedIn marketing strategy and delivered training that was clear, useful, and grounded in results. He understands what works, how to execute, and how to help teams move with confidence.

Principal

Professional services firm

Brad is the rare creative who actually makes your life easier. He's an exceptional writer with a product-first mindset, meaning he actually understands what we're solving for our customers before he ever starts a draft. He's organized, proactive, and consistently brings fresh concepts to the table that move the needle. He's been a massive asset to our social strategy, and I highly recommend him!

SVP of Marketing

Freight technology startup

Brad did an outstanding job simplifying LinkedIn for our team and showing how each person can actively support our brand. From structuring our weekly content cadence to a strong mix of posts across writing, graphics, and video, he's brought consistency and creativity to our brand presence. The results speak for themselves: our following more than doubled in a year, along with real brand recognition and tangible inbound opportunities generated through LinkedIn.

CEO

Regional logistics company

Your genuine care and dedication to ensuring our needs are met, boosting our web traffic, and driving more leads have been invaluable. We appreciate your friendly and honest approach, and your constant availability and communication have kept us informed and confident throughout the process.

Owner

Commercial services company, DFW

We've had a great experience working with Brad and Star View Marketing. Brad is a seasoned B2B marketing consultant with real expertise in LinkedIn. He helped our team sharpen our LinkedIn marketing strategy and delivered training that was clear, useful, and grounded in results. He understands what works, how to execute, and how to help teams move with confidence.

Principal

Professional services firm

Brad is the rare creative who actually makes your life easier. He's an exceptional writer with a product-first mindset, meaning he actually understands what we're solving for our customers before he ever starts a draft. He's organized, proactive, and consistently brings fresh concepts to the table that move the needle. He's been a massive asset to our social strategy, and I highly recommend him!

SVP of Marketing

Freight technology startup

Brad did an outstanding job simplifying LinkedIn for our team and showing how each person can actively support our brand. From structuring our weekly content cadence to a strong mix of posts across writing, graphics, and video, he's brought consistency and creativity to our brand presence. The results speak for themselves: our following more than doubled in a year, along with real brand recognition and tangible inbound opportunities generated through LinkedIn.

CEO

Regional logistics company

Your genuine care and dedication to ensuring our needs are met, boosting our web traffic, and driving more leads have been invaluable. We appreciate your friendly and honest approach, and your constant availability and communication have kept us informed and confident throughout the process.

Owner

Commercial services company, DFW

We've had a great experience working with Brad and Star View Marketing. Brad is a seasoned B2B marketing consultant with real expertise in LinkedIn. He helped our team sharpen our LinkedIn marketing strategy and delivered training that was clear, useful, and grounded in results. He understands what works, how to execute, and how to help teams move with confidence.

Principal

Professional services firm

Brad is the rare creative who actually makes your life easier. He's an exceptional writer with a product-first mindset, meaning he actually understands what we're solving for our customers before he ever starts a draft. He's organized, proactive, and consistently brings fresh concepts to the table that move the needle. He's been a massive asset to our social strategy, and I highly recommend him!

SVP of Marketing

Freight technology startup

Brad did an outstanding job simplifying LinkedIn for our team and showing how each person can actively support our brand. From structuring our weekly content cadence to a strong mix of posts across writing, graphics, and video, he's brought consistency and creativity to our brand presence. The results speak for themselves: our following more than doubled in a year, along with real brand recognition and tangible inbound opportunities generated through LinkedIn.

CEO

Regional logistics company

Your genuine care and dedication to ensuring our needs are met, boosting our web traffic, and driving more leads have been invaluable. We appreciate your friendly and honest approach, and your constant availability and communication have kept us informed and confident throughout the process.

Owner

Commercial services company, DFW

Have a project in mind? Just let us know!

Let’s Start Talk

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LinkedIn Marketing
Date
October 2, 2026
40 LinkedIn Post Ideas for B2B Leaders (Sorted by What Actually Books Calls)

40 LinkedIn post ideas for B2B founders and execs, sorted by the content mix that books sales calls. Each one comes with a hook you can steal today.

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Business in a Box
Date
September 25, 2026
Website Conversion Rate: How One DFW Company Went From 4.62% to 12.61%

What's a good website conversion rate for a small business? How to calculate yours, and the fixes that took one DFW company from 4.62% to 12.61%.

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Content
Date
September 18, 2026
B2B Content Marketing Strategy on a Team of Two (1.47M Impressions, One Marketing Hire)

A B2B content marketing strategy built for one marketing hire, not a department. The system behind 1.47M LinkedIn impressions at a freight tech startup.